Institutional advertising generates the long-term build-up of a bank's name . 银行形象广告可以长期地建立银行的声誉。
2.
The government systematically withdrew official and institutional advertising . 政府又有计划地取消报刊上登载的官方和公关机构的广告。
3.
An institutional advertising approach as means of bank image projection has become particularly relevant . 银行形象广告为形成银行形象的方法已经具有特别重要的意义。
4.
Corporate institutional advertising 团体社会公共机构广告
5.
Institutional advertising is designed either to present information about the advertiser ' s business or to create a good attitude ? build goodwill ? toward the organization 而广告客户在组织广告中意图是向受众提供相关的信息，以便在公众心目中塑造对本组织的友善度和向往。
